SOCIAL MEDIA MANAGEMENT
Sprout Social
Paid links. We earn a commission if you buy through links on this page. It never changes our ranking — see how we rank.
Pricing
We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.
How we rated it
What it is
Social media management with strong analytics, listening, a social inbox and reporting built for presenting to people who do not use social media.
Who it is for
Marketing teams and agencies who have to report upwards on social performance.
Where it is strongest
Reporting and listening. The reports are genuinely presentable without rework, which saves real hours in an agency.
Where it falls short
Among the most expensive in the category, priced per user. Overkill for small teams. And the listening features need volume to say anything meaningful.
Our verdict
Recommended for agencies and larger marketing teams who need the reporting. Everyone else is paying for presentation they do not need.
Editorial assessment. We earn a commission on some links; it does not change the ranking.