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Optmyzr
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Pricing
We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.
How we rated it
What it is
Advertising management on top of Google and Microsoft Ads: scripts, rules, bulk changes, anomaly alerts and reporting across accounts.
Who it is for
Agencies and advertisers managing serious spend across several accounts.
Where it is strongest
Managing many accounts without doing the same thing manually in each. The bulk operations and alerts are where the hours come back.
Where it falls short
Priced on ad spend, so it only makes sense above a threshold. Steep to learn. And as Google automates more, some of what it optimises is no longer in your control.
Our verdict
Recommended at meaningful spend across multiple accounts. For one modest account, the platform's own tools are enough.
Editorial assessment. We earn a commission on some links; it does not change the ranking.