EMAIL — MARKETING, COLD OUTREACH & DELIVERABILITY
Kit (voorheen ConvertKit)
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Pricing
We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.
How we rated it
What it is
Email marketing built for people who publish: subscribers with tags rather than lists, visual automations, landing pages, and selling digital products directly to your list. Formerly ConvertKit.
Who it is for
Writers, creators and solo businesses whose audience is a mailing list.
Where it is strongest
Segmenting one audience by what they are interested in rather than maintaining separate lists. For a creator with several topics, that is the whole job.
Where it falls short
Templates are plain, deliberately, which suits a newsletter and not a product launch. Pricing by subscriber count hurts if you have a large list that does not buy. And it is weak for anything resembling e-commerce lifecycle mail.
Our verdict
Recommended for creators and newsletters. For a shop with abandoned carts and product recommendations, it is the wrong shape.
Editorial assessment. We earn a commission on some links; it does not change the ranking.