SOCIAL MEDIA MANAGEMENT
Hootsuite
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Pricing
We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.
How we rated it
What it is
Social media management: scheduling, monitoring, team approvals, analytics and social listening across platforms, built for larger organisations.
Who it is for
Teams managing many accounts with approval workflows and reporting obligations.
Where it is strongest
Governance. When several people post on behalf of a brand and someone must approve, the workflow is what you are buying.
Where it falls short
Expensive, and the price has risen faster than the capability. The interface is dated and slow. And for one or two accounts it is enormously over-specified.
Our verdict
Recommended only where approval workflows and compliance genuinely matter. For most teams, Buffer or Metricool do the job at a fraction of the cost.
Editorial assessment. We earn a commission on some links; it does not change the ranking.