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CRM

folk

Situational7/10 overall

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Pricing

We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.

Official pricing pageLast checked 2026-09-06

How we rated it

Product quality7/10Editorial assessmentValue for money5/10Editorial assessmentEase of use9/10Editorial assessmentAutomation6/10Editorial assessmentIntegrations7/10Editorial assessmentReliability7/10Editorial assessmentBeginner friendly9/10Editorial assessment

What it is

A lightweight CRM aimed at relationship-led work, with contact enrichment, shared pipelines and a browser extension for capturing people from LinkedIn.

Who it is for

Small teams and solo operators who manage a network rather than a pipeline — agencies, recruiters, consultants.

Where it is strongest

Keeping track of people you know. It is light enough to actually maintain, which is the thing most CRMs fail at.

Where it falls short

Thin for structured sales processes. Reporting is minimal. And the enrichment that makes it pleasant adds cost and raises questions about where that data came from.

Our verdict

Recommended for network-led businesses. If you have a repeatable sales process with stages, a real sales CRM does more.

Editorial assessment. We earn a commission on some links; it does not change the ranking.

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