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ANALYTICS & ATTRIBUTIE

Fathom Analytics

SituationalAPI7/10 overall

Paid links. We earn a commission if you buy through links on this page. It never changes our ranking — see how we rank.

Pricing

We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.

Official pricing pageLast checked 2026-09-06

How we rated it

Product quality8/10Editorial assessmentValue for money6/10Editorial assessmentEase of use9/10Editorial assessmentAutomation7/10Editorial assessmentIntegrations6/10Editorial assessmentReliability8/10Editorial assessmentBeginner friendly9/10Editorial assessment

What it is

Privacy-focused web analytics without cookies: one simple dashboard, no consent banner needed, EU data isolation available.

Who it is for

Site owners who want honest traffic numbers without the compliance overhead.

Where it is strongest

Knowing what pages people read and where they came from, on a content site. No banner means fewer people opting out, which often makes the data more complete than heavier tools.

Where it falls short

Shallow by design — no cohorts, no deep funnels, no cross-device identity. Paid only, with no free tier. And for e-commerce attribution it does not go far enough.

Our verdict

Recommended for content sites and small businesses. Essentially the same trade as Plausible; pick on price and interface rather than capability.

Editorial assessment. We earn a commission on some links; it does not change the ranking.