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MARKETING AUTOMATION

Brevo (voorheen Sendinblue)

SituationalFree planAPI7/10 overall

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Pricing

We do not reprint prices. They change too often for that to be honest, and a number on our page with no date is worse than sending you to the source.

No public pricing page foundLast checked 2026-09-06

How we rated it

Product quality7/10Editorial assessmentValue for money9/10Editorial assessmentEase of use8/10Editorial assessmentAutomation7/10Editorial assessmentIntegrations7/10Editorial assessmentReliability7/10Editorial assessmentBeginner friendly8/10Editorial assessment

What it is

Email, SMS, chat and a light CRM in one platform, priced by emails sent rather than contacts stored. Formerly Sendinblue.

Who it is for

Small businesses with a large list who send occasionally — exactly the case that contact-based pricing punishes.

Where it is strongest

Infrequent sending to a big list. Paying per send rather than per contact can be several times cheaper for a newsletter that goes monthly.

Where it falls short

Automation is capable but awkward to build. Deliverability on the cheapest tiers is mixed, because you share infrastructure with everyone else on them. And the interface carries the marks of a product that grew by addition.

Our verdict

Recommended when your list is large and your sending is rare. For frequent, behaviour-driven email, the specialists do it better.

Editorial assessment. We earn a commission on some links; it does not change the ranking.